It’s always good to have something to show for your active learning effort! So pleased to share that we’re now an approved Continuing Professional Development (CPD) provider. During this year we’ll be rolling out CPD accreditation of all our inspiration, knowledge and learning resources – which means that you’ll earn accredited CPD points for every […]
News & Views, Eye Spy’s and Inspiration
Improved Taxonomy & Search Function
Who knew it could be so much fun to unleash our inner librarian? We spend a lot of time managing and sharing knowledge…and getting to grips with ‘if only we knew what we know.’ It’s a moving feast. Happy to share that we’ve upgraded our jam-packed virtual briefcase (all the good stuff!) with an improved […]
The CUSTOMERAIDE® roadmap
The CUSTOMERAIDE® roadmap is a 10 step guide to help you create and execute high growth strategic customer category plans. No matter where you are in your customer category planning journey, our roadmap will keep you on track. Sign up for your free 90 day access to the roadmap here: https://www.customeraide.com/customeraide-free-roadmap/
How does CUSTOMERAIDE® improve your CPG category, brand and customer growth skills?
We believe that inspiration plus knowledge equals results! You need the inspiration to identify unique growth opportunities and to create original and innovative solutions. CUSTOMERAIDE® expert tools, templates, online calculators and more, help to improve your analytical and creative thinking skills. You also need the knowledge to get things done and the know-how to effectively […]
Packaging is the most powerful sales driver
On a physical shelf or website page, your packaging remains your most powerful sales driver. It has many jobs to do: represent your brand image, deliver the best in use experience and; from a sales point of view, communicate what your brand stands for. It is the final opportunity to make your brand […]